To lift up the name of Jesus Christ and communicate the reality of a personal relationship with Him to the people of New Zealand, through Christian broadcasting, as part of the Body of Christ for the glory of God.
- To promote the Gospel of Jesus Christ
- To operate broadcasting networks in New Zealand
- To promote Biblical values, such as righteousness, justice and mercy
- To encourage, exhort and challenge through music and other programming
- To educate, inform and entertain for the promotion of well-being amongst New Zealanders
- To expand the networks to effectively reach the people of New Zealand
- To explore new avenues for Christian programming and/or broadcasting